Blogging is tougher than it looks

So for the last two years I have run a social media company, which hopefully you know is Viewpoints Network.  You would think that blogging should come second nature to me.  But it doesn't and I need to fix that.  Starting today I am resolving to post something at least four times a week. I know of no other way to get my juices flowing. I will confess though, it seem odd to start blogging without an audience or a real clear sense of who your audience is.  I admire people like Fred Wilson, Mark Andreseen and Jason Calcanis who seem to be able to churn out some very thoughtful posts one after the other. 

Here are some of the topics I hope to cover on this blog:

1. Interactive advertising and marketing

2. Social Media

3. Entrepreneurship

4. Politics (occasionally)